About the Magazine

Fresh Produce Business Asia (FPBA) is a bi-monthly B2B digital magazine dedicated to the fresh produce industry across Asia and beyond. The publication serves as a valuable source of industry news, market intelligence, trade developments, technology innovations, and business opportunities for professionals involved in the production, trade, distribution, and retail of fresh fruits, vegetables, coffee, and specialty crops.

FPBA connects growers, exporters, importers, retailers, logistics providers, technology innovators, and industry decision-makers through insightful editorial content, company profiles, product showcases, event coverage, and expert analysis.

The magazine also reports on major international trade exhibitions, conferences, and industry developments, providing readers with timely information that supports business growth and market expansion.

Publication Frequency

  • Bi-Monthly Publication
  • 6 Issues Per Year
  • Print & Digital Magazine Format

Coverage Areas

  • Fresh Fruits & Vegetables
  • Agriculture & Horticulture
  • Coffee & Specialty Crops
  • Agri-Tech & Smart Farming
  • Trade & Export Markets
  • Cold Chain & Logistics
  • Packaging & Post-Harvest Solutions
  • Retail & Foodservice
  • Sustainability & Food Safety
  • Industry Events & Market Intelligence

Readership Profile

FPBA reaches key decision-makers and professionals throughout the fresh produce value chain.

Growers & Producers

  • Fruit Growers
  • Vegetable Growers
  • Horticulture Companies
  • Coffee Producers
  • Plantation Owners

Traders & Exporters

  • Produce Exporters
  • Produce Importers
  • Trading Companies
  • Buying Houses
  • Commodity Traders

Retail & Distribution

  • Supermarkets
  • Hypermarkets
  • Online Grocery Platforms
  • Wholesale Markets
  • Retail Chains

Supply Chain & Logistics

  • Cold Chain Operators
  • Freight Forwarders
  • Shipping Companies
  • Warehousing Providers
  • Distribution Specialists

Key Decision Makers

  • CEOs & Managing Directors
  • Business Owners
  • Export Managers
  • Import Managers
  • Procurement Heads
  • Category Managers
  • Operations Directors
  • Supply Chain Managers
  • Marketing Managers

Circulation Details

Publication Format

  • Print Edition
  • Digital Magazine (PDF & flipbook Edition)
  • Website Edition
  • Email Distribution
  • Social Media Promotion

Geographic Reach

Asia

  • Thailand
  • India
  • China
  • Vietnam
  • Indonesia
  • Malaysia
  • Singapore
  • Philippines
  • Japan
  • South Korea

International Markets

  • Europe
  • Middle East
  • Australia & New Zealand
  • Africa
  • North America
  • South America

Distribution Channels

  • Direct Email Distribution
  • Magazine Website
  • Industry Associations
  • Trade Show Visitors
  • Corporate Subscribers
  • Social Media Platforms
  • Business Networks

Target Audience Reach (Year One)

Distribution Channel Reach
Email Subscribers 28,600+ and growing
Website Readers (monthly average) 63,000+
Social Media Reach 15,000+
Trade Show Distribution Print: 2,000+ Digital: 3000+
Total Audience Reach 115,600+
FPBA – Connecting Fresh Produce Business Community